Downtown Iowa City events will include:

  • Free Parking: The City of Iowa City has provided free parking in all Downtown Ramps and Street Meters on Small Business Saturday, November 26th.
  • Santa Saturdays: Santa will leave his busy workshop for five special trips downtown to meet the area’s good girls and boys. Families can enjoy FREE photos with the jolly ol’ fella at FilmScene (118 E. College St.)
  • Free Horse Drawn Carriage Rides: There is no better way to take in the sights and sounds for the holiday season than a horse drawn carriage ride around Downtown Iowa City. Enjoy a whimsical ride while singing carols to the tune of antique sleigh bells, nestled in the enclosed comfort provided by Country Gentleman’s Horse and Carriage. Sponsored by Hills Bank and Trust Company from 11:30-2:30pm at their downtown location, the carriage rides are FREE, but the line starts early!
  • Downtown Hunt for the Elves: There will be 35 elves hiding all over Downtown Iowa City businesses waiting to be found. The community is invited to find at least 15 of the 35 elves in downtown businesses to win prizes.
  • Learn more at: https://downtowniowacity.com/event/small-business-saturday/